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How Much to Spend on Advertising?
by Stone Evans - 2/1/2007
The quandary is that a business cannot survive without a fresh flow of incoming customers. But, a business can seldom generate a fresh stream of customers without spending money to get the word out about their business.

Discover "No Results, No Pay" Radio Advertising and Generate New WebSite Traffic
by Charles Kangethe - 9/7/2005
Here's a simple way to use "No Results, No Pay" radio advertising and build traffic for your website.

Misconceptions and Lessons of Advertising Your New Business
by Stone Evans - 4/12/2004
When you are starting out in a new home business and no one knows who you are, one of the greatest challenges you will face is how to drum up new business.

Is Your Business in Motion?
by John M. Hanevy - 3/23/2004
One of the basic laws of physics is Newton's 1st law. This states that a body at rest will tend to remain at rest, while a body in motion and moving at a constant velocity will tend to remain in motion. The same thing can be said about your business. Is your business in motion, or at rest?

Understanding the Different Methods of Offline Promotion
by Stone Evans - 3/21/2004
No business can survive the long run without some form of consistent advertising. As a result, most business owners will eventually consider using advertising to promote their business.

How To Go From Under Dog to Top Dog by Unleashing The Power Of a Postcard
by Tresaca Hamilton - 3/16/2004
How To Go From Under Dog to Top Dog by Unleashing The Power Of a Postcard

Advertising Your Home Business on a Budget
by Stone Evans - 3/9/2004
When you are starting out in a new home business and no one knows who you are, one of the greatest challenges you will face is how to drum up new business.

Advertising 101 for the Small Business Owner
by Romeo Salvitti - 3/2/2004
"The spider looks for a merchant who doesn't advertise so he can spin a web across his door and lead a life of undisturbed peace." --- Mark Twain (1835-1910)

Although Samuel L. Clemens, a.k.a. Mark Twain, lived in a time when there was no radio broadcasting or television, he was no fool. His gift for the written word influenced generations of Americans --- and his sharp wit and wisdom exposed the truth’s of life, so much so that his words still ring true today.

How to Win the Advertising and Promotion Game
by Stone Evans - 2/25/2004
I am certain that, as a business owner, you have often entertained the question as to how much to spend and where to spend your advertising dollars. For most small business owners, these questions can add to the headaches suffered in the course of normal everyday operations of their business.

Cable Ads 5 Bucks!
by BIG Mike McDaniel - 2/18/2004
Cable has grown from 13 houses connected together in 1948 to coverage of nearly 70% of all households in the U.S. With dozens, even hundreds of channels, Cable is now a major player for local advertising dollars, some for less than 5 bucks.

15 Tips for Better Yellow Page Ads
by BIG Mike McDaniel - 2/8/2004
Yellow Pages advertising is one of the most popular forms of advertising in the country today. Here are 15 ways to make their yellow pages more effective.

What the Newspaper Ad Person Won't Tell You
by BIG Mike McDaniel - 2/5/2004
You should understand the newspaper's weaknesses and learn to avoid them whenever possible.

Get More Sales When You Advertise
by Bob Leduc - 1/20/2004
Here are 3 powerful marketing tactics you can use to get more sales the next time you advertise. All 3 work for any business. And you can use them effectively on the Internet or in traditional media.



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